How Real Connection Drives Podcast Revenue & Growth with Aransas Savas
Your podcast is a powerful business growth engine for your business and your brand. This week, learn how to launch, brand, and grow a podcast that accelerates business results, attracts sponsorships, and builds an engaged community.
In this episode of the Growth Accelerator Podcast, host Traci DeForge welcomes Aransas Savas, the dynamic force behind The Uplifters Podcast, to share how she transformed her lifelong dream into a thriving business and connected community.
Discover how Aransas leveraged podcasting to attract sponsors, fill retreats before launch, and build demand for her coaching and consulting services, all by focusing on human connection, consistent execution, and innovative strategy.
Together, they discuss the mindset shifts every entrepreneur needs to turn a podcast into a content and community hub, the keys to a winning launch strategy, and the importance of bringing your unique story to the mic.
What You’ll Learn in This Episode:
✅ How to transition your podcast from “dream” to tactical business accelerator, grow your business through podcasting
✅ Why bringing your authentic self and community into your show drives revenue
✅ Secrets to filling retreats, securing book deals, and landing sponsorships through podcast engagement
✅ Strategies for harnessing guest nominations to grow your network and create a self-sustaining show
✅ Podcast growth strategies: How calls to action (CTAs) and strategic partnerships convert audience into loyal clients
Ready to scale your podcast into a lead-generating machine? Visit produceyourpodcast.com to schedule a Growth Accelerator Strategy Call. Let’s turn your show into your most powerful business asset
TimeStamps:
02:00 Introduction to Aransas Savas, host of The Uplifters Podcast
02:35 Consulting for companies such as Best Buy, U.S. Bank, and Disney.
03:10 Aransas Savas shares her background in behavior change and coaching.
04:58 Aransas discusses overcoming insecurities and starting her podcast.
07:52 The Uplifters Podcast and its purpose.
13:55 Going “all in” and working with experts.
18:37 Involving audience to shape the show.
20:58 Why impact, not downloads, is the main motivator.
27:59 Aransas Savvis shares her guest nomination strategy to build connections.
Key Takeaways:
💎 1. Focus on Impact: Don’t chase download numbers, chase transformation and real engagement
💎 2. Build Community Into Everything: From cover art to episode intros, center authentic voices
💎 3. Use Your Podcast as a Living Portfolio: Let your episodes demonstrate your coaching and consulting expertise
💎 4. Consistency Compounds: Water the garden and watch your podcast yield clients, sponsors, and opportunities over time.
💎 5. Strategic Collaboration: Invest in expert partnerships and leverage ongoing strategy to accelerate growth
About The Guest:
Aransas Savas is a veteran Wellbeing and Leadership Coach, certified by the Institute for Professional Excellence in Coaching and The International Coaching Federation. She has spent her career at the intersection of research, behavior change, and coaching, with a mission to help women build what I call "courage capital" - the deep confidence in our value and strengths that we need just as much as financial capital to do big, brave things.
Through The Uplifters Podcast and coaching practice, Aransas has discovered that what stops most women isn't lack of money, support, or knowledge - it's the limiting beliefs that tell us we're not ready, not enough, or that it's too late. Aransas has created a uniquely holistic and proven approach to coaching that blends practical, science-backed techniques with energy coaching to help women overcome these barriers. Aransas has partnered with companies like Weight Watchers, Best Buy, Truist, Edward Jones, US Bank, and many more, coaching thousands of group sessions teaching participants across socio-economic levels to leverage the wellbeing techniques once reserved for the wellness elite.
The Uplifters Podcast on Spotify
Resources:
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